Seoul is where K-content began, and it is full of Soul Spots where you can visit places connected to dramas, films, and songs in person. Discover special Seoul travel spots for anyone who loves Hallyu.
The 2025 K-Content Seoul Travel Week’s “Soul Spot Travel Information Center” is an immersive experience space that recommends Soul Spots, filming locations for K-dramas, K-pop, and films, based on each visitor’s emotional keywords. Around Gwanghwamun Square and Seoul Plaza, visitors can enjoy programs that introduce Seoul’s notable places in a more emotional way.