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Skin, K-beauty, Korea trips and the beauty industry — ask and share
Southern hemisphere: spring is here. Have you switched sunscreen yet?
While autumn starts in Korea and Spain, days are getting longer in Argentina, Chile, Uruguay, Paraguay and southern Brazil, and the sun feels a little stronger each week. Southern Cone skincare communities repeat the sam
0 0Choosing a Korean sunscreen: which flaw is a dealbreaker for you?
Korean sunscreens have a strong reputation in Chinese-speaking circles too, but everyone's priorities differ. The dealbreakers that come up most in reviews: White cast: a greyish face, worse in photos Pilling: flaking wh
Poll
Which sunscreen flaw can you least tolerate?
Pick one to see the results
0 0Be honest: do you actually reapply sunscreen over makeup? How?
Reapplication is the part of sun protection that most people quietly skip. It gets even harder once there is foundation or cushion on top. The methods people share most on skincare forums: Sunscreen cushions or compacts,
0 0Greener packaging: if you could change just one thing first, what would it be?
Everyone wants sustainable packaging, but budgets and timelines are limited. Among brand managers, "what do we change first?" always splits the room. Options that come up most Mono-material: matching pump, cap and bottle
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Greener packaging: which one would you change first?
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0 0Jongno Jewelry Street / Arcade
Jongno Jewelry Street is a jewelry arcade with 40 years of tradition. Transactions remain active enough to account for 70% of the nation’s jewelry freight volume. First of all, the most noticeable feature is the wholesal
0 0Namsan Seoul Tower, Saja Boys’ Soul Spot
The story opens by recalling Saja Boys’ “Your Idol” stage and noting why Namsan Seoul Tower is viewed as the inspiration for the scene’s climactic moment. As the final sequence builds toward the climax of K-Pop Demon Hun
0 0Lotte World Tower, HUNTR/X’s Soul Spot
The piece begins with a line that calls HUNTR/X’s “Golden” to mind, then shifts right into the story of Lotte World Tower, the building that inspired HUNTR/X’s home. After a packed tour schedule, HUNTR/X returns to a hom
0 0Seoul Through the Lens of Hollywood Stars
The second installment of the sci-fi series Dune, Dune: Part Two, recently premiered in Korea and quickly became a major hit. With the film’s release, the Dune cast also came to Korea and drew considerable attention. Tim
0 0Personal colour analysis in Seoul: is it worth a slot in your itinerary?
Personal colour (퍼스널 컬러) studios drape fabric swatches under controlled light to find which tones make your face look brighter. It is part fashion advice, part fun experience — and a very Korean one. What a session usual
Poll
Do you know your personal colour?
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0 3Análisis de color personal en Seúl: qué esperar
Personal color studies place colored fabrics under controlled lighting to see which shades brighten your face. A session usually includes Warm or cool undertone Season (spring, summer, autumn, winter) Recommendations for
Poll
Do you know your season?
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