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Skin, K-beauty, Korea trips and the beauty industry — ask and share
Dupe culture, K-beauty edition: smart shopping or just the same factory?
Dupe threads are some of the busiest posts on beauty forums right now. Someone finds a cheaper product that feels like a cult favourite, and the comments explode. In K-beauty the debate has an extra twist. Korea has larg
0 0Not just Seoul: foreign patients in Busan and Jeju more than doubled
When people think of Korean medical tourism, Seoul, and especially Gangnam, still comes to mind first. The Ministry of Health and Welfare's numbers back that up: in 2025, 87.2% of foreign patients went to Seoul. But the
0 0Seoul after midnight: what's actually open once the subway stops?
Seoul has a reputation as a city that never sleeps, but travellers often get caught out when the subway stops running around midnight. So what is really open late, and how do people get home? What people usually find ope
0 0No judgement: roughly how much do you spend on skincare a month?
Money is the quiet subtext of almost every skincare thread. Dupes, hauls, sale calendars, 'is this worth it' posts: they all come back to budget. We are curious what a real monthly spend looks like for people here, and w
0 0“Dupe” culture: opportunity or threat from a brand’s perspective?
Abroad, content about “dupes”—similar alternatives to expensive products—is popular. K-beauty products sometimes become known as “dupes for ○○,” and sometimes dupes of our products come out, too.
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0 1How do you decide if a viral K-beauty product is worth buying?
Every few weeks a Korean product blows up on short-video feeds and sells out. Some turn into long-term favorites. Others end up half-used in a drawer. Questions people on beauty forums say they ask first: What problem do
0 0Times Square
Times Square is a new urban entertainment and cultural complex where commerce, business, culture, and leisure come together, with tenants such as Marriott Hotel, Shinsegae Department Store, CGV, E-Mart, Kyobo Book Centre
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