Lotte Department Store Main Branch
Lotte Department Store Main Branch in Myeongdong is one of the area’s best-known shopping spaces, with everything from mid-priced brands to luxury labels. It also offers duty-free shopping and other attractions beyond shopping.
Among Myeongdong’s many tourist attractions, Lotte Department Store is the area’s most representative shopping destination. It houses a wide range of brands, from mid-priced labels to luxury names, and enjoys a high level of satisfaction. It also offers friendly service, having been selected first in customer satisfaction. In consideration of the area’s popularity with tourists, it also provides services for foreign visitors. At the information desk, basic interpretation in English, Japanese, and Chinese is available, along with shopping information and guidance on duty-free tax refunds. There is a duty-free shop on the 9th and 10th floors, so visitors to Myeongdong keep coming back. With convenient transportation and friendly service, Lotte Department Store Main Branch is a shopping space frequented not only by domestic customers but also by international visitors.

Visitor Information
- Phone number: 1577-0001
- Website: View website
- Website languages: Korean, English, Chinese, Japanese
- Foreign language guidance: English, Simplified Chinese, Traditional Chinese, Japanese
- Hours: Monday–Thursday 10:30–20:00 (extended hours: 10:30–20:30), Friday and weekends 10:30–20:30
- Closed: Irregular closures; check the website
- Stroller rental: Available
- Must-do: Take photos in the small mini garden - On the first-floor outdoor space connecting Lotte Department Store and Avenuel, there is a place where you can take photos along with a resting area. In winter, it is decorated with Christmas ornaments and dazzling lights, drawing people’s attention.
- Address: 81 Namdaemuno 81, Jung-gu, Seoul 04533 (Sogong-dong, Lotte Department Store Main Branch)
- Transportation: Seoul Subway Line 2, Euljiro 1(il)-ga Station, Exit 7, 57m
Source: 롯데백화점 본점