Community
Skin, K-beauty, Korea trips and the beauty industry — ask and share
Before you put "clinically tested" on a product page, check these
Plenty of brands put a "clinically tested" badge at the top of their product pages. The shared view in the industry is that how you say it matters more than whether you say it. Checklist before using it What was tested:
0 0How do you explain "biotech" ingredients to shoppers?
Fermentation, recombinant proteins, cell-culture extracts: supplier catalogs are full of ingredients labeled "biotech" these days. But brand teams say explaining them on a product page is where things get stuck. Why it i
0 0