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Skin, K-beauty, Korea trips and the beauty industry — ask and share
Hair mists and body mists: Korea's softer take on fragrance?
Korean shops give a lot of shelf space to hair mists, body mists and scented body lotions, often more than to traditional perfume. For many shoppers, a light scent close to the skin or hair is the whole point. Why people
0 0Entering Southeast Asia: halal certification first, or TikTok Shop first?
One dilemma comes up again and again among teams preparing for Southeast Asia: "Do we get certified first, or start selling first?" Commonly discussed points Indonesia and Malaysia: with large Muslim consumer bases, many
0 0Bukchon Hunters Gourmet Outing Playlist
Bukchon is a neighborhood where the atmosphere of old alleys coexists with the individuality of small business owners. Only when you meet the small shops filled with Bukchon’s own craft, tastes, and stories do you see th
0 0Lotte World Tower, HUNTR/X’s Soul Spot
The piece begins with a line that calls HUNTR/X’s “Golden” to mind, then shifts right into the story of Lotte World Tower, the building that inspired HUNTR/X’s home. After a packed tour schedule, HUNTR/X returns to a hom
0 0A Special Seoul Trip into K-Content Soul Spots
Seoul is a city where nature and downtown, day and night, reveal different charms and leave happy memories. It is also where K-content began. Seoul, a city with a wide range of pleasures like an OTT channel, is especiall
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