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Korea passes the US to become the world’s No. 2 cosmetics exporter, now shipping to 202 countries

In 2025 Korea overtook the United States to become the world's second-largest cosmetics exporter. France is still No. 1.

Global cosmetics exports (2025)

  1. France: $24.3B
  2. Korea: $11.4B (+11.8%)
  3. United States: $10.8B

Other numbers

  • The cosmetics trade surplus topped $10.1B​for the first time,12.9% of Korea's total trade surplus
  • The US became Korea's largest market for the first time ($2.2B, 19.1%); China fell 19% to $2B, now second
  • Japan was third at $1.1B
  • Basic skincare made up 74.7% of exports ($8.53B)
  • Destinations grew from 172 to 202 countries, with Poland (+115%) and the UAE (+70.6%) standing out

The interesting part isn't the rank itself but that K-beauty now sells almost everywhere. Still, France remains more than twice as big.

What could close the gap with France: high-ticket categories like luxury and fragrance, or more skincare volume as now?

Source: Korea Biomedical Review — Korea overtakes US to become world’s No. 2 cosmetics exporter

#KBeautyExports #KBeauty #TradeSurplus #GlobalMarket

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