Japan Qoo10 Mega-Wari Preparation Checklist

Mega-Wari isn’t an event where adding coupons alone will drive sales; it’s more like a period for checking product pages, inventory, and delivery commitments all at once. If you’re preparing one or two months in advance, this checklist can be useful in practice.

• Pricing: Calculate regular prices, prices after promotional coupons, and bundle prices in advance, and check for price conflicts with other sales channels. Review with your local team whether the pre-discount price display complies with Japanese platform and labeling regulations.
• Pages: Check Japanese product detail pages, full ingredient listings, directions for use, and product volumes, and place the key benefits on the first screen on mobile. Avoid exaggerated efficacy claims and organize supporting evidence in advance.
• Inventory and logistics: Estimate demand and set safety stock for each SKU, and prepare shipping cut-off dates, notices about delivery delays, and customer inquiry response templates. It’s less stressful if you also decide on alternatives in case items sell out.
• Operations: Test coupon conditions, option names, bundle configurations, and who will handle reviews and inquiries in advance. During the event, check inventory and ad performance every day.

The poll already covers category choices, so in practice, it’s also worth paying attention to bundles that increase both average order value and repeat purchases. Sun care may have seasonality on its side, while pads and skincare may benefit from product usage and repeat purchases, but results vary depending on the brand and price range.