Amore Seongsu
Browse skin and beauty stories by topic.

K-Beauty Places Born as Complex Cultural Spaces
Cosmetics brand stores are evolving beyond simple retail into spaces that offer a fuller experience and express brand values in a sensory way. Here are four K-beauty hotspots: Amore Seongsu, EUYIRA Showroom, Leco_de Cafe, and House of AROMATICA.

AMOREPACIFIC / K-Beauty Makeup Class
Join a makeup class that shares beauty trends. Experience K-beauty culture firsthand at Amore Seongsu.