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Skin, K-beauty, Korea trips and the beauty industry — ask and share
Olive Young Myeong-dong Flagship
This Olive Young store is clearly different from the usual branch in terms of size. It features 14 concept zones where visitors can try things out and enjoy the experience. Representative zones include the perfume bar, b
0 0Sulwhasoo Flagship Store
The five-story Sulwhasoo flagship store with a golden design is located in Gangnam. The building’s design is based on the “lantern” design philosophy, which reflects the brand’s effort to illuminate beauty. At the Sulwha
0 0ODMs are posting record results. What does that mean for small brands’ production slots?
The two biggest Korean ODMs just had record quarters, and reports say factories now run busy year-round as the off-season fades. Good news for the industry, but early-stage brands may feel it differently. Worries small b
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