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800 sheet masks in one place: a roundup of the Central Myeongdong Town mask library

When Olive Young Central Myeongdong Town opened, one of the most talked-about spots was its sheet-mask library. Here's what the press reported and what travellers are saying.

Reported facts

  • Around 800 sheet masks gathered in one space
  • Displayed by type and function to make comparing easier
  • The whole store carries 1,000+ brands and about 15,000 products

What travellers say

  • If you're buying lots of masks as gifts, it's handy to compare everything at once
  • On the flip side, some say there are so many that picking eats up your time
  • Hence a common tip: decide the function you want (hydrating, soothing, etc.) and how many before you go

Sheet masks are such a popular Korea souvenir that a dedicated space like this says a lot about how tourists shop. The same report noted that 95% of Olive Young's Myeongdong sales come from foreign visitors.

When you pick sheet masks, what do you look at first: function, price or packaging?

Source: Bizwatch — Olive Young makes a global bet in the middle of Myeongdong

#SheetMask #OliveYoung #Myeongdong #KBeautyShopping

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